DesignYak

Staziker Jones has a blog!

The agency I work for, Staziker Jones has a new blog. There's only a few posts so far, but be sure to have a look and to keep visiting every so often to see what we're up to! Click here to visit. We're also on Twitter, which is here.

Cardiff Design Festival – Staziker Jones enters!

The Cardiff Design Festival's deadline for submissions is today. Their website has a showcase of work submitted. I thought I'd share what we at Staziker Jones have entered, but just to be clear, this work was created before I joined two months ago. I think we've entered some good projects, fingers crossed they'll go down well with the judges. First up...

Client: Macario Lewin

Project: To challenge the stereotypical image of the Accountant and to firmly establish the company within its primary target market. After a lot of research and a series of intensive workshops we were able to establish that they are a young, very professional, forward thinking, fun-loving bunch which allowed us to turn everything that we perceive of a ‘bean counter’ on its head. To that end, a cool, simple and confident approach to the typography combined with the fun, colourful and delicious jelly beans was wholly appropriate. The concept has been successfully applied to all stationery, marketing material, signage and online activity.

Macario Lewin letterhead

Client: Marshall Cavendish

Project: Publishing formed the backbone of the agency when it began in 1996 and we continue to work within the industry today. In the past two years we have created at least sixty book covers for Marshall Cavendish relating to various areas of business and lifestyle. Without exception these books have been aimed at the trade market which immediately suggests a particular approach to style and tone of voice. With each title a product in its own right, it gave us the opportunity to approach each one individually, producing a solution that reflected the content of the book and appealing to it’s particular audience.

Client: Central Illustration Agency

Project: CIA are at the cutting edge of illustration and at the centre of their industry, not only in London but worldwide. With an established reputation and strong personality the agency already had the makings of a great brand, however, the idea of presenting this brand in a uniform and cohesive way had slipped them by. The brand very much needed to reflect the personalities who drive the agency whilst allowing the ‘heroes’, the illustrators’ work to shine through. We achieved this by introducing a palette of bright colours and a simple direct use of typography contained within a very formal grid structure. The use of language was also very important and we spent time developing a style that is now used across all of their communication. The brand has now been applied to stationery, newsletters, online communication, web site banner advertising, an illustration authenticity certificate and an exhibition at the recent Creative Review Portfolio Show.

CIA Exhibition at the CR portfolio Show.

We at Staziker Jones are proud of the submissions this year, but are exited by projects that are coming our way. Hopefully it should be an exciting year to come. Look out for the launch of our new website, coming soon.

Sad to be leaving Black Sheep

Today is my last day at Black Sheep. My time here has been great. I have made some really good friends and developed a lot as a designer, and I'm very grateful they gave me my first job in the design industry. I thought though that it was the right time to leave for a different challenge and so I'm starting tomorrow at Staziker Jones. I'm really looking forward to it and I'll let you know how it goes. Sad times to be leaving the Sheep, but also exciting times ahead with Staziker Jones. I'm also moving to Bristol at the end of June, which I can't wait for. So lots of changes coming up, as is life. Thanks everyone at Black Sheep.